Nicole holds a BSc (Hons) in Applied Animal Behaviour and Training and brings an academically informed perspective grounded in learning theory, behaviour analysis, and evidence-led practice.

Advisory Member – Professional Conduct & Complaints Support. Maisie brings over 15 years of experience working with dogs and their owners, alongside qualifications in coaching and dog law. Her advisory role supports fair, welfare-led resolution of concerns, upholds professional conduct standards, and helps maintain public confidence in professional practice.

Luke Appleby serves as an Advisory Board Member for Media, Communications and Public Representation at NAPET, bringing a rare combination of operational canine experience, commercial leadership, and professional media capability.

With over a decade of hands on training experience, Luke has worked extensively with high drive and behaviourally complex dogs. His early development alongside operational police dog trainers in Italy, followed by continued work in the UK with experienced handlers and canine professionals, has built a strong foundation in obedience, tracking, and real world application.

In parallel, Luke has operated at director level across multiple companies, leading in technical management, global sales, and business development. This commercial background strengthens NAPET’s strategic positioning, particularly in how it engages externally and presents itself at industry level.

He is also the owner of a professional media production company, delivering high quality visual content as a videographer, drone pilot, photographer, and editor. His ability to communicate with clarity and authority on camera plays a key role in shaping how NAPET is represented publicly.

Luke’s role within NAPET is focused on public facing representation, ensuring that communication is clear, controlled, and aligned with the organisation’s standards and real world grounding.